FRAGRANCES FOR WOMEN
FRAGRANCES FOR MEN
NEWS

Perfume puts the finishing touch to elegance - a detail that subtly underscores the look,
an invisible extra that completes a man and a woman's personality.
Without it there is something missing.

Gianni Versace
All about perfumes

PERFUME COMPOSITION

DEVELOPMENT OF AROMATIC COMPOSITION

A mix of oils & reinforcing agents is often called an aromatic composition. This composition decides a specific scent, which unambiguously associates with a specific perfume brand. It is therefore, the ‘essence’ that decides about the utility values of this product. The same composition can later be used in many different fragrant cosmetic products.

These compositions are either a company’s strongly protected secret, or they are patented as a particular trademark. Creating aromatic composition is an art, which is performed by tens of thousands of people all over the world. People of special predispositions for creating these compositions in the industry are called “noses”. Noses usually do not possess a sense of smell that is more sensitive than that of an average person, but rather they have a well-developed psychic skill called fragrance imagination.

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